Creative Sales Diary

Follow me if you want to win the sales game

Starting BEFORE you're ready

 

In the workforce or in the business - short chat with charming Kimberly Kennedy about my own start in the wine industry, years back in 2003 - and how my Reverse Strategy to Success sales method was slowly perfected directly in the market

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And then he said 'Is lady of the house there'?

The other day, I answered a landline (am I the only unicorn that still has one?).  One of those random numbers we never answer anymore - out of curiosity.  

It never disappoints.

The line is either quiet when the automated dialer wasn't quick enough to connect with whomever wherever. Or, a robot starts with “oh-so-natural-voice” about your auto insurance/warranty, Google search engine, or warning about that outstanding warrant for your arrest unless you do XYZ. I once got a person reading the script so well I thought it was a recording.

This time, a friendly voice, excited that someone actually answered, said, “Is lady of the house there?”  He lost me right there.

 

What does it even mean?

Why, because women are more compassionate, therefore generous, open to charity, or fundraising when you play the emotions right?  Deep down, it just brought back all those cheap pickup lines I heard over the years. You know, those that never...

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